The Road Map A Step by Step Guide to Social Media Success

The Road Map A Step by Step Guide to Social Media Success


Everybody loves to go on vacation. But, no one would leave their house without a map telling them how to get to their destination. While everyone can login to Facebook, LinkedIn or Twitter and post an update, to be truly great at social media you need a road map. Not only do you need a road map, but you need to understand how to read it and interpret it.

Join TRICOM and Haley Marketing Group for our January edition of the Industry Insider webinar.  In this session Brad Bialy, Social Media Marketing Consultant, will walk through the road map that has assisted over 65 staffing firms and contributed to six ASA award-winning social media marketing campaigns. In this session, you’ll have time to ask specific questions related to your company and learn:

  • How to define SMART Goals
  • How to conceptualize a strategy
  • How to outline tactics
  • Where to focus your time and energy
  • How to develop a posting calendar that saves you time

By the end of this session, you will know the step-by-step guide to achieving social media success.

About the presenters:

Brad Bialy is a Social Media and Content Marketing Strategist at Haley Marketing Group, the nation’s largest marketing firm dedicated to servicing the staffing and recruiting industry. Brad has over four years of experience in the staffing and recruiting industry, helping organizations develop and implement strategic digital marketing plans to reach defined business goals.

As a digital marketing expert, Brad has advised over 65 staffing and recruiting firms on social media marketing, blogging, content marketing, email marketing and search engine optimization. He has guided the strategy and delivery of multiple industry award-winning social media campaigns.

Brad oversees and implements the comprehensive social media marketing campaign for Haley Marketing Group and manages the product development of Haley Marketing Group’s Social Pro service, the award-wining social media marketing solution designed specifically for the staffing industry.

He is a consistent contributor to Lunch with Haley, Haley Marketing’s educational webinar series for the staffing industry, and has presented at past industry-specific conferences.

For more information about Haley Marketing, please visit:

About Haley Marketing Group:

Websites. Social media. SEO. Blogging. Email marketing. PPC. For more than 20 years Haley Marketing has served the staffing industry.   Their work has won more than 65 GENIUS and VOICE awards from ASA, and they can help you stand out, stay top-of-mind and sell more.


As an administrative and financial solutions provider to the staffing and consulting industry, it is our philosophy to be an active member in the staffing industry by staying abreast of the ever-changing market place. For that reason, TRICOM was pleased to launch the Industry Insider webinar series designed to share our expert knowledge and resources with our fellow staffing industry colleagues. One of our core values is to build relationships and become a leading resource to staffing and consulting firms nationwide.